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The Influence of Quality on E-Commerce Success: An Empirical Application of the Delone and Mclean IS Success Model

Ultan Sharkey, Murray Scott and Thomas Acton
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Ultan Sharkey: National University of Ireland Galway, Ireland
Murray Scott: National University of Ireland Galway, Ireland
Thomas Acton: National University of Ireland Galway, Ireland

International Journal of E-Business Research (IJEBR), 2010, vol. 6, issue 1, 68-84

Abstract: This research addresses difficulties in measuring e-commerce success by implementing the DeLone and McLean (D&M) model of IS success (1992, 2003) in an e-commerce environment. This research considers the influence of quality on e-commerce success by measuring the information quality and system quality attributes of an e-commerce system and the intention to use, user satisfaction and intention to transact from a sample of respondents. This research provides an empirical e-commerce application of the updated IS success model proposed by DeLone and McLean (2003). This paper found significant relationships between Information Quality and System Quality and three success dimensions: intention to use, user satisfaction and intention to transact. It found the following constructs to be most important in predicting success: ease of understanding, personalization and reliability. In particular, that reliability is more important than usability where transactions are concerned and security though important, is not the most important factor.

Date: 2010
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