Effect of Big Data Analytics in Reverse Supply Chain: An Indian Context

Ajay Kumar Behera, Sasmita Mohapatra, Rabindra Mahapatra and Harish Das
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Ajay Kumar Behera: ITER, Bhubaneswar, India
Sasmita Mohapatra: ITER, Bhubaneswar, India
Rabindra Mahapatra: National Institute of Technology, Meghalaya, India
Harish Das: National Institute of Technology, Meghalaya, India

International Journal of Information Systems and Supply Chain Management (IJISSCM), 2022, vol. 15, issue 1, 1-14

Abstract: The main purpose of this paper is to know about the recent status of big data analytics (BDA) on various manufacturing and reverse supply chain levels (RSCL) in Indian industries. In particular, it emphasises on understanding of BDA concept in Indian industries and proposes a structure to examine industries’ development in executing BDA extends in reverse supply chain management (RSCM). A survey was conducted through questionnaires on RSCM levels of 330 industries. Of the 330 surveys that were mailed, 125 completed surveys were returned, corresponding to a response rate of 37.87 percent, which was slightly greater than previous studies (Queiroz and Telles, 2018).The information of Indian industries with respect to BDA, the hurdles with boundaries to BDA-venture reception, and the connection with reverse supply chain levels and BDA learning were recognized.

Date: 2022
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