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Systems Development Methodology for Mobile Commerce Applications: Agile vs. Traditional

Muazzan Binsaleh and Shahizan Hassan
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Muazzan Binsaleh: Prince of Songkla University, Thailand
Shahizan Hassan: Universiti Utara Malaysia, Malaysia

International Journal of Online Marketing (IJOM), 2011, vol. 1, issue 4, 33-47

Abstract: There are several systems development methodologies including traditional and agile methodologies being utilized in current systems development. However, it could be argued that when developing mobile commerce applications, suitable development framework should be investigated as these applications are utilized in different contexts from fixed ecommerce applications. This study identifies suitable system development methodology framework for mobile commerce applications. In order to achieve this aim, the practitioners from seven organizations were asked to provide information about their development methodologies by answering the questions regarding mobile commerce application development. The questions were opened and aimed to explore practitioner’s perspectives on the development methodologies. From the practitioner’s perspectives, it was found that there were several development methodologies being used in mobile commerce application development and these can be classified into two different development frameworks which are heavyweight/traditional and lightweight/agile methodologies. The suitable methodology framework for mobile commerce application development thus was identified.

Date: 2011
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International Journal of Online Marketing (IJOM) is currently edited by Hatem El-Gohary

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