Extending the Role of Diffusion of Innovation Theory (DOI) in Achieving the Strategic Goal of the Firm With the Moderating Effect of Cost Leadership

Bader Abdulrahman Alyoubi and Mohammad Ali Yamin
Additional contact information
Bader Abdulrahman Alyoubi: University of Jeddah, Saudi Arabia
Mohammad Ali Yamin: University of Jeddah, Saudi Arabia

International Journal of System Dynamics Applications (IJSDA), 2021, vol. 10, issue 4, 1-22

Abstract: The information system literature has long emphasized the importance of employee acceptance of information technology for achieving strategic goal of the firm and organizational performance. Consequently, this study investigates the determinants of acceptance of information technology with the extension of diffusion of innovation theory (DOI) in organizational context. Results showed that compatibility, innovativeness, trust in technology, perceived gap in IT capabilities, employee self-efficacy, and perceived cost advantage explained R^2 79.4%% variance in achieving strategic goal of the firm. The effect size analysis showed that perceived gap in IT capabilities had substantial effect size. Similarly, substantial predictive relevance was found Q^2 58.1%, 15.7% when predicting firm strategic goals and organizational performance respectively.

Date: 2021
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
http://services.igi-global.com/resolvedoi/resolve. ... /IJSDA.20211001.oa15 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:igg:jsda00:v:10:y:2021:i:4:p:1-22

Access Statistics for this article

International Journal of System Dynamics Applications (IJSDA) is currently edited by Ahmad Taher Azar

More articles in International Journal of System Dynamics Applications (IJSDA) from IGI Global
Bibliographic data for series maintained by Journal Editor ().