A Collaborative Rapid Persona-Building Workshop: Creating Design Personas with Health Researchers

Irith Williams, Margot Brereton, Jared Donovan, Karalyn McDonald, Tanya Millard, Alex Tam and Julian H. Elliott
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Irith Williams: Science and Engineering Faculty, Queensland University of Technology, Brisbane, QLD, Australia
Margot Brereton: Science and Engineering Faculty, Queensland University of Technology, Brisbane, QLD, Australia
Jared Donovan: Creative Industries Faculty, Queensland University of Technology, Brisbane, QLD, Australia
Karalyn McDonald: Department of Infectious Diseases, Faculty of Medicine Nursing and Health Science, Monash University, Melbourne, VIC, Australia
Tanya Millard: Department of Infectious Diseases, Faculty of Medicine Nursing and Health Science, Monash University, Melbourne, VIC, Australia
Alex Tam: Practice Fusion, Inc., San Francisco, CA, USA
Julian H. Elliott: Department of Infectious Diseases, Faculty of Medicine Nursing and Health Science, Monash University and Alfred Hospital, Melbourne, VIC, Australia

International Journal of Sociotechnology and Knowledge Development (IJSKD), 2014, vol. 6, issue 2, 17-35

Abstract: In the HealthMap project for People With HIV, (PWHIV) designers employed a collaborative rapid ‘persona-building' workshop with health researchers to develop patient personas that embodied patient-centred design goals and contextual awareness from a variety of qualitative and quantitative data. On reflection, this collaborative rapid workshop was a process for drawing together the divergent user research insights and expertise of stakeholders into focus for a chronic disease self-management design. This paper discusses, (i) an analysis of the transcript of the workshop and, (ii) interviews with five practising senior designers, in order to reflect on how the persona-building process was enacted and its role in the HealthMap design evolution. The collaborative rapid persona-building methodology supported: embedding user research insights, eliciting domain expertise, introducing design thinking, facilitating stakeholder collaboration and defining early design requirements. The contribution of this paper is to model the process of collaborative rapid persona-building and to introduce the collaborative rapid persona-building framework as a method to generate design priorities from domain expertise and user research data.

Date: 2014
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