Intention to Use AI-Powered Financial Investment Robo-Advisors in the M-Banking Sector of Pakistan

Xuhui Wang, Asad Hassan Butt, Qilin Zhang, Hassan Ahmad and Muhammad Noman Shafique
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Xuhui Wang: Dongbei University of Finance and Economics, China
Asad Hassan Butt: Dongbei University of Finance and Economics, China
Qilin Zhang: Dongbei University of Finance and Economics, China
Hassan Ahmad: Dongbei University of Finance and Economics, China
Muhammad Noman Shafique: Dongbei University of Finance and Economics, China

Information Resources Management Journal (IRMJ), 2021, vol. 34, issue 4, 1-27

Abstract: AI is playing a disruptive role in many industrial sectors and also in the banking industry. The purpose of this research study was to empirically test consumer willingness to use AI-powered financial investment robo-advisors. Analysis of data from 500 survey responses collected from m-banking users performed using Smart Pls showed that there was clear intention on the part of m-banking consumers in Pakistan to use AI-powered financial investment robo-advisors. The results reinforce the findings of earlier studies.

Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:igg:rmj000:v:34:y:2021:i:4:p:1-27

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