The relationship between the innovation orientation and organizations’ performance in Romania

Adrian Ionescu () and Cornel Ionescu ()
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Adrian Ionescu: West University of Timisoara, FEAA

Romanian Journal of Economics, 2015, vol. 40, issue 1(49), 299-312

Abstract: The purpose of this research is to contribute to the conceptual understanding of innovation orientation and to inquire the relationship between the innovation orientation and the firm's performance. The empirical data was obtained from top executives of 106 companies activating in Romania. It has been empirically proven that there is a direct, strong and positive link between the innovation orientation and market and financial performance.

Keywords: innovation; innovation orientation; firm performance; innovation in Romania; market orientation; innovation orientation in Romania (search for similar items in EconPapers)
JEL-codes: L25 M31 O32 (search for similar items in EconPapers)
Date: 2015
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Citations: View citations in EconPapers (3)

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Persistent link: https://EconPapers.repec.org/RePEc:ine:journl:v:40:y:2015:i:49:p:299-312

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