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The Myth of the Simple Model

R. F. Powers, J. J. Karrenbauer and George Doolittle
Additional contact information
R. F. Powers: INSIGHT, Inc. 1411 King Street Alexandria, Virginia 22314
J. J. Karrenbauer: INSIGHT, Inc. 1411 King Street Alexandria, Virginia 22314
George Doolittle: Glidden Coatings and Resins Division, SCM Corporation, 900 Union Commerce Building, Cleveland, Ohio 44114

Interfaces, 1983, vol. 13, issue 6, 84-91

Abstract: When managers say they want simple models, they often mean that they want interface facilities that make it easy to build and solve complex models. Such an “easy-to-use” interface system (DATA-1) was designed for use with production-distribution network models. As an example, a large-scale production-distribution strategy study conducted by Glidden Coatings and Resins using DATA-1 is described.

Keywords: professional: MS/OR implementation; facilities/equipment planning: location; information systems: management (search for similar items in EconPapers)
Date: 1983
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