Evaluating Slot Machine Placement on the Casino Floor

Barry L. Bayus, Robert L. Banker, Shiv K. Gupta and Bradley H. Stone
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Barry L. Bayus: Wharton Applied Research Center, University of Pennsylvania, Philadelphia, Pennsylvania 19104
Robert L. Banker: M & M Mars, High Street, Hackettstown, New Jersey 07840
Shiv K. Gupta: Marketing Department, The Wharton School, University of Pennsylvania, Philadelphia, Pennsylvania 19104
Bradley H. Stone: Sands Hotel and Casino, Atlantic City, New Jersey 08401

Interfaces, 1985, vol. 15, issue 2, 22-32

Abstract: Gambling activities in Atlantic City have been tremendously successful; yet there is room for improvement in current planning. An effort to allocate floor space to slot machines at the Sands Hotel and Casino combines management intuition with quantitative modeling in a deterministic simulation model used in tandem with empirical data to evaluate policy

Keywords: recreation/sports; facilites/equipment planning: layout (search for similar items in EconPapers)
Date: 1985
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Persistent link: https://EconPapers.repec.org/RePEc:inm:orinte:v:15:y:1985:i:2:p:22-32

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