Information Systems in Management Science---The Role of Management Science
Harry Stern
Interfaces, 1971, vol. 1, issue 4, 67-69
Abstract:
Mathematical optimization is a collection of techniques for finding the highest ground in a well-defined region. There are a number of good computer systems available for linear programming, as well as integer, mixed-integer, and nonlinear programming. Furthermore, there are simulation languages which allow the user to search a region for near-optimal solutions. Although these techniques are valuable, I feel that no matter how interesting they prove to be, they are less important than techniques for defining the regions of interest. By techniques of definition, I mean those techniques such as writing scenarios, “brain-storming,” or decision theory, which encourage the problem solver to provide the decision maker with alternative solutions rather than a simple optimal solution. Because of their importance to management, I feel that they deserve a great deal more attention than they have gotten.
Date: 1971
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