20/30 Hindsight: Forecasting the Impact of Nonimpact Printers—An Update

Michael H. Rothkopf
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Michael H. Rothkopf: Department of Management Science and Information Systems and RUTCOR, Rutgers University, New Brunswick, New Jersey 08903

Interfaces, 1993, vol. 23, issue 5, 93-96

Abstract: The author gives a retrospective about the work he and his coworkers had done about 1980 in support of Xerox's decision to enter the high-speed computer laser printer market.

Keywords: decision analysis: applications; marketing: new products (search for similar items in EconPapers)
Date: 1993
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Persistent link: https://EconPapers.repec.org/RePEc:inm:orinte:v:23:y:1993:i:5:p:93-96

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