Finding the Yellow Brick Road: Part 4, I Wish I Had a Brain

Warren B. Powell and Donald E. Mayoras
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Warren B. Powell: Department of Civil Engineering and Operations Research, Princeton University, Princeton, New Jersey 08544
Donald E. Mayoras: Mau Trucking, Incorporated, 90 Jacobs Addition, Ida Grove, Iowa 51445

Interfaces, 1997, vol. 27, issue 2, 37-43

Abstract: Sometimes, there is more truth in fiction than in publicly available accounts. This story by Warren B. Powell, a leading researcher of real-time routing and scheduling models and frequent consultant to the motor carrier industry, and Donald E. Mayoras, a senior transportation executive and president of a trucking company, provides a view into the discussions many carriers undertake prior to adopting an optimization model. The account is too long to appear as a single article and instead is being published in serial form. This is the fourth installment.

Keywords: industries; transportation; decision analysis; applications (search for similar items in EconPapers)
Date: 1997
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Persistent link: https://EconPapers.repec.org/RePEc:inm:orinte:v:27:y:1997:i:2:p:37-43

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