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Understanding the Antecedents of Individuals Intention of Using Cloud Services

Shui-Lien Chen, June-Hong Chen () and Shiou Chi Chang
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Shui-Lien Chen: Department of Management Sciences Management School, Tamkang University, Taiwan
June-Hong Chen: Department of Management Sciences Management School, Tamkang University, Taiwan
Shiou Chi Chang: Department of Management Sciences Management School, Tamkang University, Taiwan

Journal of Economics and Management, 2017, vol. 13, issue 2, 139-166

Abstract: Cloud computing has become a frequent topic of discussion, garnering active interest from numerous international companies. Many studies have addressed the technical and operational concerns and the industrial applications and adoption intentions related to cloud computing. However, few studies have focused on its use at the individual level. This research integrated the technology acceptance model, the theory of planned behavior, diffusion of innovation, and security risk to develop a theoretical model that explains and predicts users' intentions to use cloud services. Data for this study were collected from 1069 users in Taiwan and were tested against the relationships through structural equation modeling.

Keywords: cloud services; technology acceptance theory; individual behavioral intention; structural equation modeling (search for similar items in EconPapers)
JEL-codes: M10 M31 (search for similar items in EconPapers)
Date: 2017
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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