Exploring the role of firm location and activity field in shaping internationalization pathways: insights from Romania and the Republic of Moldova

Liviu-George Maha (), Silviu-Dumitru Mistreanu (), Stefan-Catalin Topliceanu () and Daniela-Elena Viorică ()
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Liviu-George Maha: Alexandru Ioan Cuza University of Iasi, Romania
Silviu-Dumitru Mistreanu: Alexandru Ioan Cuza University of Iasi, Romania
Stefan-Catalin Topliceanu: Alexandru Ioan Cuza University of Iasi, Romania
Daniela-Elena Viorică: Alexandru Ioan Cuza University of Iasi, Romania

Eastern Journal of European Studies, 2025, vol. 16(SI), 14-35

Abstract: This paper examines the role of firm location and industry to internationalization of Romanian and Moldovan firms, considering eight dimensions of this process. Using a survey of more than 400 firms and grouping companies for each characteristic, this study proves that location has a moderate influence on internationalization dimensions, while industry exerts a stronger impact. Each variable has specific influences on certain dimensions, but both regional disparities and sectoral characteristics shape digital adoption, internationalization speed and intensity. The findings highlight the growing potential for cross-regional cooperation between Romanian and Moldovan firms to strengthen regional development and competitiveness.

Keywords: business profiles; organizational change; corporate social responsability; digitalization; cross-border cooperation (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:jes:journl:y:2025:v:16:p:14-35

DOI: 10.47743/ejes-2025-SI02

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