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MIXING SOCIAL INTO SOCIAL MEDIA: ON-LINE NETWORKING IS TRANSFORMING THE WAY OF BUSINESS ALL OVER THE GLOBE

Adriana Manolica ()
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Adriana Manolica: Alexandru Ioan Cuza University of Iasi

CES Working Papers, 2011, vol. 3(3), issue 3, 404-414

Abstract: In last three years, we are witnessing an explosion on social media scene: more and more actors, spectacular growth. So, the social media phenomena cannot be ignored and it is global. Now, in 2011, Facebook is bigger than ever - the most visited site on the Internet. The popularity of social networks like Facebook, Twitter and YouTube, together with the growth of social technologies like blogs and wikis, presents a huge opportunity for marketers. This paper aims to present some facts about social-media users and about its incidence in Romania.

Keywords: social-media; network Romania (search for similar items in EconPapers)
JEL-codes: J11 M31 (search for similar items in EconPapers)
Date: 2011
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