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THE LOWEST PRICE IS NOT ENOUGH! AN EMPIRICAL ANALYSIS OF SPECIAL OFFERS IN INTERNATIONAL HOTEL MARKETS

Baierl Ronny ()

Tourism Research Institute, 2015, vol. 10, issue 1, 61-70

Abstract: The International Management University, Dresden, GERMANY...

Keywords: Special Offer; International Hotel Market; Empirical Analysis (search for similar items in EconPapers)
JEL-codes: Z32 (search for similar items in EconPapers)
Date: 2015
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