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Reference pricing in the presence of pseudo-generics

Ricardo Gonçalves, Vasco Rodrigues () and Helder Vasconcelos

International Journal of Health Economics and Management, 2015, vol. 15, issue 3, 305 pages

Abstract: This paper looks at producers of branded and generic pharmaceuticals’ pricing decisions under two possible reimbursement schemes—reference pricing and fixed percentage reimbursement—and under two settings—one where the branded producer only sells the (off-patent) branded pharmaceutical and another where, in addition, it may also sell its own generic version, a so called pseudo-generic. We find different pricing responses from firms under the two reimbursement schemes and across the two settings analysed (with or without a pseudo-generic), and show that pseudo-generics may have an anticompetitive effect. Our results have important policy implications such as showing that the presence of pseudo-generics reinforces reference pricing’s advantages over alternative reimbursement schemes. Copyright Springer Science+Business Media New York 2015

Keywords: Pseudo-generics; Reference pricing; Reimbursement schemes; I18; L13 (search for similar items in EconPapers)
Date: 2015
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Citations: View citations in EconPapers (2)

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DOI: 10.1007/s10754-015-9165-1

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International Journal of Health Economics and Management is currently edited by Leemore Dafny, Robert Town, Mark Pauly, David Dranove and Pedro Pita Barros

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