On the Contingent Valuation of Safety and the Safety of Contingent Valuation: Part 2--The CV/SG "Chained" Approach

Trevor Carthy, Susan Chilton, Judith Covey, Lorraine Hopkins, Michael Jones-Lee, Graham Loomes (), Nick Pidgeon and Anne Spencer

Journal of Risk and Uncertainty, 1998, vol. 17, issue 3, 187-213

Abstract: This article reports the results of a study aimed at estimating a willingness-to-pay based value of statistical life for road risks using a multi-stage approach which involves "chaining together" responses to contingent valuation and standard gamble questions. The rationale for employing a multi-stage approach is to break the wealth/risk of death trade-off down into a number of conceptually manageable steps, thereby trying to attenuate the various biases that appear to be pervasive in responses to more direct contingent valuation questions in the health and safety field. Copyright 1998 by Kluwer Academic Publishers

Date: 1998
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