Importance-Performance Matrix Analysis of the Researcher’s Competence in the Formation of University-Industry Collaboration Using Smart PLS
Sew Huey Ting (),
Sofri Yahya () and
Cheng Ling Tan
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Sew Huey Ting: Universiti Sains Malaysia
Sofri Yahya: Universiti Sains Malaysia
Cheng Ling Tan: Universiti Sains Malaysia
Public Organization Review, 2020, vol. 20, issue 2, No 3, 249-275
Abstract This study empirically identified and investigated the importance and performance of researcher’s competence which serves as crucial stimuli in initiating university-industry collaborative activities in Malaysian research universities using Importance-Performance Matrix Analysis (IPMA). The findings are endorsed by the IPMA that the importance and performance of domain knowledge are high in contributing to sustainability entrepreneurship thus lead to the university-industry collaboration formation. It is also found that social capital and market knowledge are important but the performance of these areas required attention from the management to further enhance. Unexpectedly, it is suggested that the management should pay less attention to researcher reputation as this is the least priority area for improvement as demonstrated by the results generated by the IPMA. Essentially, the findings contribute to the benefit of the university leaders to understand the diversity of competence possessed by the academic researchers as valuable resources in spotting and seizing a business opportunity.
Keywords: University-industry collaboration; Market knowledge; Self-leadership; Social capital; Reputation; Domain knowledge (search for similar items in EconPapers)
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