Quantitative Marketing and Economics (QME)

2003 - 2025

Current editor(s): Pradeep Chintagunta

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Volume 23, issue 1, 2025

Signaling quality via demand lockout pp. 1-44

Andreas Kraft and Raghunath Singh Rao

Discrete choice in marketing through the lens of rational inattention pp. 45-104

Sergey Turlo, Matteo Fina, Johannes Kasinger, Arash Laghaie and Thomas Otter

Simulated maximum likelihood estimation of the sequential search model pp. 105-164

Jae Hyen Chung, Pradeep Chintagunta and Sanjog Misra

The sequential search model: A framework for empirical research pp. 165-213

Raluca Ursu, Stephan Seiler and Elisabeth Honka

Volume 22, issue 4, 2024

Apparent algorithmic discrimination and real-time algorithmic learning in digital search advertising pp. 357-387

Anja Lambrecht and Catherine Tucker

Investigating complementarities in subscription software usage using advertising experiments pp. 389-443

Jon Zeller and Sridhar Narayanan

Complementarities between algorithmic and human decision-making: The case of antibiotic prescribing pp. 445-483

Michael Allan Ribers and Hannes Ullrich

Correction to: A high-performance turnkey system for customer lifetime value prediction in retail brands pp. 485-485

Yan Yan and Nicholas Resnick

Correction to: Better with buy now, pay later?: a competitive analysis pp. 487-488

Preyas S. Desai and Pranav Jindal

Volume 22, issue 3, 2024

Transitory shocks, limited attention, and a firm’s decision to exit pp. 223-255

Avi Goldfarb and Mo Xiao

Testing a theory of strategic multi-product choice pp. 257-289

Edward J. Fox, Hristina Pulgar and John H. Semple

Watching intensity and media franchise engagement pp. 291-356

Mina Ameri, Elisabeth Honka and Ying Xie

Volume 22, issue 2, 2024

Heterogeneous treatment effects and optimal targeting policy evaluation pp. 115-168

Günter J. Hitsch, Sanjog Misra and Walter W. Zhang

A high-performance turnkey system for customer lifetime value prediction in retail brands pp. 169-192

Yan Yan and Nicholas Resnick

Identification in english auctions with shill bidding pp. 193-222

Guillermo Marshall

Volume 22, issue 1, 2024

The pricing strategies of online grocery retailers pp. 1-21

Diego Aparicio, Zachary Metzman and Roberto Rigobon

Better with buy now, pay later?: A competitive analysis pp. 23-61

Preyas S. Desai and Pranav Jindal

Are consumers averse to sponsored messages? The role of search advertising in information discovery pp. 63-114

Navdeep S. Sahni and Charles Zhang

Volume 21, issue 4, 2023

Counter-cyclical price promotion: Capturing seasonal changes in stockpiling and endogenous consumption pp. 437-492

Minjung Kwon, Tülin Erdem and Masakazu Ishihara

Targeted incentives, broad impacts: Evidence from an E-commerce platform pp. 493-517

Xiang Hui, Meng Liu and Tat Chan

Is first- or third-party audience data more effective for reaching the ‘right’ customers? The case of IT decision-makers pp. 519-571

Nico Neumann, Catherine E. Tucker, Kumar Subramanyam and John Marshall

Volume 21, issue 3, 2023

From uniform to bespoke prices: Hotel pricing during EURO 2016 pp. 333-355

Marcella Nicolini, Claudio Piga and Andrea Pozzi

Effect of search cost in the presence of search deterring informative advertising pp. 357-379

Bikram P. Ghosh and Michael R. Galbreth

Price commitment and the strategic launch of a fighter brand pp. 381-435

Peter-J. Jost

Volume 21, issue 2, 2023

Price promotions, beneficiary framing, and mental accounting pp. 147-181

Geoffrey Fisher, Matthew McGranaghan, Jura Liaukonyte and Kenneth C. Wilbur

Face/Off: The adverse effects of increased competition pp. 183-279

Iman Ahmadi

Local excise taxes, sticky prices, and spillovers: evidence from Berkeley’s soda tax pp. 281-331

Bryan Bollinger and Steven E. Sexton

Volume 21, issue 1, 2023

Mergers with endogenous product choice: The case of the ready-to-eat cereal industry pp. 1-64

Federico Rossi

Store expensiveness and consumer saving: Insights from a new decomposition of price dispersion pp. 65-94

Sofronis Clerides, Pascal Courty and Yupei Ma

Shrinkage priors for high-dimensional demand estimation pp. 95-146

Adam N. Smith and Jim E. Griffin

Volume 20, issue 4, 2022

Price dynamics of Swedish pharmaceuticals pp. 313-351

Aljoscha Janssen

Vertical integration of platforms and product prominence pp. 353-395

Morgane Cure, Matthias Hunold, Reinhold Kesler, Ulrich Laitenberger and Thomas Larrieu

Non-linear pricing effects in conjoint analysis pp. 397-430

YiChun Miriam Liu, Jeff D. Brazell and Greg M. Allenby

Volume 20, issue 3, 2022

Proxies for legal firearm prevalence pp. 239-273

Jessica Jumee Kim and Kenneth C. Wilbur

Quantifying the link between employee engagement, and customer satisfaction and retention in the car rental industry pp. 275-292

Ahmed Khwaja and Nathan Yang

Distilling network effects from Steam pp. 293-312

José Tudón

Volume 20, issue 2, 2022

Price promotions and “freemium” app monetization pp. 101-139

Julian Runge, Jonathan Levav and Harikesh Nair

A sequential choice model for multiple discrete demand pp. 141-178

Sanghak Lee, Sunghoon Kim and Sungho Park

Adaptive grids for the estimation of dynamic models pp. 179-238

Andreas Lanz, Gregor Reich and Ole Wilms

Volume 20, issue 1, 2022

The role of slant and message consistency in political advertising effectiveness: evidence from the 2016 presidential election pp. 1-37

Beth L. Fossen, Donggwan Kim, David A. Schweidel and Raphael Thomadsen

Industry-funded research and bias in food science pp. 39-67

Anita Rao

Copula-based direct utility models for correlated choice alternatives pp. 69-99

Chul Kim, Duk Bin Jun and Sungho Park

Volume 19, issue 3, 2021

Measuring the competition effects of price-matching guarantees pp. 261-287

Samir Mamadehussene

Prices and promotions in U.S. retail markets pp. 289-368

Günter J. Hitsch, Ali Hortacsu and Xiliang Lin

Counterfactual inference for consumer choice across many product categories pp. 369-407

Robert Donnelly, Francisco J.R. Ruiz, David Blei and Susan Athey

Correction to: Counterfactual inference for consumer choice across many product categories pp. 409-409

Robert Donnelly, Francisco J. R. Ruiz, David Blei and Susan Athey

Comments on “Counterfactual Inference for Consumer Choice Across Many Product Categories” pp. 411-415

Pradeep Chintagunta

Leveraging loyalty programs using competitor based targeting pp. 417-455

Wayne Taylor and Brett Hollenbeck

Estimating expectations-based reference-price effects in the used-car retail market pp. 457-503

Guofang Huang and Haiyan Liu

Keywords, limited consideration, and organic product listings pp. 505-566

Peter Landry

Volume 19, issue 2, 2021

Selling mechanisms for perishable goods: An empirical analysis of an online resale market for event tickets pp. 127-178

Caio Waisman

Are e-books a different channel? Multichannel management of digital products pp. 179-225

Hui Li

Asymmetric cost pass-through and consumer search: empirical evidence from online platforms pp. 227-260

Sven Heim

Volume 19, issue 1, 2021

Consumer search in the U.S. auto industry: The role of dealership visits pp. 1-52

Dan Yavorsky, Elisabeth Honka and Keith Chen

Geography as branding: Descriptive evidence from Taobao pp. 53-92

Pradeep Chintagunta and Junhong Chu

The impact of social distancing on box-office revenue: Evidence from the COVID-19 pandemic pp. 93-125

In Kyung Kim