Are Interactive TV-Pioneers and Surfers Different Breeds? Broadband Demand and Asymmetric Cross-Price Effects

Kjetil Andersson (), Kenneth Fjell () and Øystein Foros

Review of Industrial Organization, 2004, vol. 25, issue 3, 295-316

Abstract: We consider two different qualities of broadband access, one that simply means greater access speed to Internet applications and content, and a premium version that also gives access to interactive TV services. Based on a market survey we find that potential consumers of this premium broadband access do not consider basic broadband Internet access as a substitute. The price of basic broadband does not constrain the price that may be charged for the premium broadband that allows for interactive TV services. Copyright Kluwer Academic Publishers 2004

Keywords: Asymmetric cross-price effects; broadband access (search for similar items in EconPapers)
Date: 2004
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DOI: 10.1007/s11151-004-1971-4

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