DIAGNOSIS OF BUSINESS MODELS OF AGRICULTURAL PRODUCTION UNITS OF SANTIAGO PEREZMUNICIPALITY ATACO-TOLIMA

Angélica María Guependo Silva, Byron Armando Rico Otalora and Lina María Andrade Restrepo
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Angélica María Guependo Silva: Corporación Universitaria Minuto de Dios, Colombia
Byron Armando Rico Otalora: Corporación Universitaria Minuto de Dios, Colombia
Lina María Andrade Restrepo: Corporación Universitaria Minuto de Dios, Colombia

Revista Ciencias Administrativas (CADM), IIA, Universidad Nacional de La Plata, 2025, issue 25, No 3, 10 pages

Abstract: This document details the results of the research project Importance of the application of business models in the effective management of agricultural productive Units Surrounding the Santiago Pérez District in the Municipality of Ataco, Tolima. It focuses primarily on the results of the second objective of the research: diagnosing the business models applied in the management of the agricultural productive units participating in the project. The study employs a qualitative methodology and a descriptive exploratory research approach with a sample of 25 people associated with productive units surrounding the Santiago Pérez district in the Municipality of Ataco, Tolima. SPSS is used to detail the results of descriptive statistics and frequency tables. The results show that most participants understand the importance and benefits of the correct application of a business model

Keywords: effective management; social innovation; business model; productive units. (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:lap:recadm:205

DOI: 10.24215/23143738e149

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