STATISTIC REGARDS ABOUT CUSTOMERS PREFERENCES (English version)

Maria Radu
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Maria Radu: Phd’s “Al. I. Cuza” University

Jurnalul de Studii Juridice, 2011, vol. 3-4, 269-283

Abstract: The analysis of individual customer styles and values (analysis Life Styles Inventory LSI) is a development tool that allows people in any environment to identify and understand their preferences and patterns of thinking styles and how they perceive themselves. LSI analysis offers the opportunity to discover and improve behavior and thinking styles, which will lead to increased productivity in socio-economic and cultural life, better results, better use of own resources, and other structural changes which will help increase performance. The implementation of a statistical survey questionnaire can turn into statistical information the processing the customers’ preferences. Customer preferences can be analyzed but also influenced to some extent and method comparison and statistical survey provides relevant data necessary for overlapping strategic decisions.

Keywords: Customers; Analysis; Life Styles Inventory; preferences (search for similar items in EconPapers)
JEL-codes: A23 (search for similar items in EconPapers)
Date: 2011
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