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Cultural Stock Price Clustering in the Chinese Equity Market

Hamish Anderson, Andrew Dunstan and Ben Marshall

Chinese Economy, 2015, vol. 48, issue 6, 449-467

Abstract: We use high-frequency data over a long period (1996–2009) to document the prevalence of cultural biases in the Chinese equity market where many Chinese see the numbers 8 and 4 as lucky and unlucky, respectively. We show that cultural clustering is pervasive across both exchanges and share classes but is declining over time. Cultural-driven order placement is more prevalent in higher-priced shares. The aversion to order prices ending in 4 is strong in bid orders but non-existent in ask orders, and the attraction to 8 is significantly greater in ask orders. Order prices also exhibit strategic placement to prioritize execution time.

Date: 2015
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DOI: 10.1080/10971475.2015.1081810

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