How Crypto-Currency Can Decrypt the Global Digital Divide: Bitcoins a Means for African Emergence

Pisso Nseke
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Pisso Nseke: School of Management, Huazhong University of Science and Technology, China

International Journal of Innovation and Economic Development, 2018, vol. 3, issue 6, 61-70

Abstract: Low transaction cost, low level of entry, worldwide quickness, and anonymity of the transactions is the main advantage of cryptocurrency use, making it an attractive transaction media for African countries. At the same time, there are certain drawbacks of it in terms of strong volatility, lack of user-friendliness and its usage in crime. The conceptual paper explores the use of cryptocurrencies, and its potential in the African context. The research paper utilizes UTAUT 2 Model and adds key constructs for analyzing the adoption of new technology by Africans. These additional constructs include hedonistic motivation, habit and price cost. Key factors were considered in the case of African countries in order to analyze whether cryptocurrency is essential for economic growth in some economic countries. The application of UTAUT model in the case of Arica shows that performance, effort expectations, social influence are favorable for African countries while the influence of hedonic motivations and price is unfavorable for acceptance of cryptocurrencies in African countries.

Keywords: Cryptocurrency research; UTAUT model; Bitcoin use in Africa; Hedonic motivations (search for similar items in EconPapers)
JEL-codes: M00 (search for similar items in EconPapers)
Date: 2018
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Citations: View citations in EconPapers (2)

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Persistent link: https://EconPapers.repec.org/RePEc:mgs:ijoied:v:3:y:2018:i:6:p:61-70

DOI: 10.18775/ijied.1849-7551-7020.2015.36.2005

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