 Competitiveness of Slovenia as a Tourist DestinationDoris Gomezelj Omerzel
Managing Global Transitions, 2006, vol. 4, issue 2, 167-189 Abstract: In an increasingly saturated market the fundamental task for the destination management, is understanding how tourism destination competitiveness can be enhanced and sustained. Competitiveness of a tourist destination is an important factor that positively influences the growth of the market share. Therefore tourism managers have to identify and explore competitive advantages and analyse the actual competitive position. There exist different approaches that model the competitiveness (Ritchie and Crouch 1993; Evans and Johnson 1995; Hassan 2000; Kozak 2001; De Keyser and Vanhove 1994; Dwyer, Livaic and Mellor 2003). Among all we follow the framework (Dwyer, Livaic and Mellor 2003), which was developed in a collaborative effort by researchers in Korea and Australia and presented in Sydney in 2001, and conduct an empirical analysis on Slovenia as a tourist destination. The aim of this paper is to present the model of destination competitiveness. The paper presents the results of a survey, based on indicators associated with the model, to determine the competitiveness of Slovenia as a tourist destination. Keywords: previous visitation; Slovenia (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:mgt:youmgt:v:4:y:2006:i:2:p:167-189 Ordering information: This journal article can be ordered from Access Statistics for this article Managing Global Transitions is currently edited by Jana Hojnik More articles in Managing Global Transitions from University of Primorska, Faculty of Management Koper Contact information at EDIRC. |
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