Competitiveness of Csr Actions: Learning From The Cypriot Experience

Maria Krambia-Kapardis and Iphigenia Pavlou
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Maria Krambia-Kapardis: Assoc. Prof. of Accounting, Cyprus University of Technology,PO Box 50329, 3603 Limassol, Cyprus
Iphigenia Pavlou: Doctoral Student and Research Fellow,Cyprus University of Technology,PO Box 50329, 3603 Limassol, Cyprus

International Journal of Business and Social Research, 2012, vol. 2, issue 2, 54-67

Abstract: Corporate Social Responsibility has been a term used for the last decade and has been asserted that by contributing to CSR a firm becomes competitive. Whilst it has been argued that CSR contribution does increase a company’s profit there has been little work to develop a tool in assessing the CSR contributions made and the impact on competitiveness.The current paper is identifying the areas SMEs in Cyprus concentrate their CSR contribution, the barriers and enablers making CSR possible as well as the tools used to evaluate the CSR contributions.The purpose is to identify the components so as to enable the research team of seven euro-Mediterranean countries to develop a tool on CSR competitiveness. This project is funded by the European Union.Since Cypriot SMEs operate in a small country with the idiosyncrasies and needs of a small country tend to emphasise the community rather than the market needs. Given the financial crisis at the moment the barriers are not only lack of resources but also lack of knowhow. The owners of the companies tend to be the major enablers which is a strong point and the government is making every effort to assist them.

Keywords: CSR Competitiveness; Cyprus; SMEs (search for similar items in EconPapers)
Date: 2012
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