Startup Revenue Model Failures
Richard Bednar (),
Natalia Tariskova and
Branislav Zagoršek ()
Montenegrin Journal of Economics, 2018, vol. 14, issue 4, 141-157
Abstract:
Start-up is a fast-growing business and its revenue model, as conceptual framework for revenue, income and above average return on investment generation, can be considered to be the heart of the business model and the key to its success.The subject of the study are the specifics of startup monetization models in Slovakia. The main goal of the study is to define the types of revenue models used on Slovak startups market place and to answe the question whether there is a significant difference in startups’ revenue failures due to the revenue model, pricing model and time of payment. The methods used in gathering data were regular one on one in person interviews with startup founders and the ANOVA and Tukey’s honest significant difference methods. We considered the results to be statistically significant if they were on level p
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:mje:mjejnl:v:14:y:2018:i:4:p:141-157
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