Japanese Amusement Arcades in the Retro Video Game Segment: A Case of Survival Strategy

Hideki Takei

Business Management and Strategy, 2021, vol. 12, issue 1, 149-159

Abstract: Amusement arcades called Game-centers have tried to find ways of surviving in Japan. Independent game-centers with limited financial capacities have mostly struggled to find the best possible way to survive (Livedoor, 2015; Thutmosev, 2015; Nomu, 2016; SPEEDA, 2017; Chiba, 2018; Kamohara, 2019). For them, a niche strategy may be the best possible strategic direction to survive (Thutmosev, 2015; Sankei, 2016; Hirakawa, 2019; Kamohara2, 2019). This paper will focus on game-centers’ strategies in the retro video game niche to develop a general model of game-centers’ survival strategies. We will then refine the model through interviews with senior-level employees of Japan’s most successful retro game-center.

Date: 2021
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
http://www.macrothink.org/journal/index.php/bms/article/download/18359/14304 (application/pdf)
http://www.macrothink.org/journal/index.php/bms/article/view/18359 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:mth:bmsmti:v:12:y:2021:i:1:p:149-159

Access Statistics for this article

Business Management and Strategy is currently edited by Jean Lee

More articles in Business Management and Strategy from Macrothink Institute
Bibliographic data for series maintained by Technical Support Office ( this e-mail address is bad, please contact ).