Dealerships are a tipping point

Jennifer Lynes ()
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Jennifer Lynes: University of Waterloo

Nature Energy, 2018, vol. 3, issue 6, 457-458

Abstract: Many consumers encounter electric vehicles for the first time at car dealerships when they are looking to buy a new vehicle. Now, research shows that interactions with sales personnel have an important and often detrimental influence on the purchase of electric vehicles, presenting a critical barrier to their wide-spread adoption.

Date: 2018
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DOI: 10.1038/s41560-018-0173-5

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