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To break a habit, timing’s everything

Robert J. Courter and Alaa A. Ahmed ()
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Robert J. Courter: University of Colorado Boulder
Alaa A. Ahmed: University of Colorado Boulder

Nature Human Behaviour, 2019, vol. 3, issue 12, 1244-1245

Abstract: When angry, we are often advised to ‘hold your breath and count to ten’ to prevent a rash response. Could a similar time conflict underlie the expression of unwanted habits? A new study in Nature Human Behaviour shows that habits can be provoked with greater time pressure, but are overridden if an individual is given sufficient time to prepare.

Date: 2019
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DOI: 10.1038/s41562-019-0744-x

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