Influential networks
Damon Centola ()
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Damon Centola: University of Pennsylvania
Nature Human Behaviour, 2019, vol. 3, issue 7, 664-665
Abstract:
While simple contagions spread efficiently from highly connected ‘influencers’, new research has revealed another kind of spreading process, that of complex contagions, which follows surprisingly different pathways to disperse through social networks.
Date: 2019
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DOI: 10.1038/s41562-019-0607-5
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