We must invest in behavioural economics for the HIV response

Omar Galarraga, Sebastian Linnemayr, Sandra I. McCoy, Harsha Thirumurthy, Christopher Gordon and Susan Vorkoper
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Sebastian Linnemayr: RAND Corporation
Sandra I. McCoy: University of California
Harsha Thirumurthy: University of Pennsylvania
Christopher Gordon: National Institute of Mental Health
Susan Vorkoper: National Institutes of Health

Nature Human Behaviour, 2023, vol. 7, issue 8, 1241-1244

Abstract: Effective HIV prevention and treatment are widely available, but services are underused and underdelivered. Behavioural economics offers insights into why this is and shows us cost-effective interventions to change behaviours. We call for investment in scaling up behavioural economics approaches to aid in progress towards ending HIV.

Date: 2023
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DOI: 10.1038/s41562-023-01664-z

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