La cadena de suministro del mezcal del estado de Zacatecas Situación actual y perspectivas de desarrollo
López Nava Gabriel (),
Martínez Flores José Luis (),
Cavazos Arroyo Judith () and
Mayett Moreno Yésica ()
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López Nava Gabriel: Universidad Popular Autónoma de Puebla
Martínez Flores José Luis: Universidad Popular Autónoma de Puebla
Cavazos Arroyo Judith: Universidad Popular Autónoma de Puebla
Mayett Moreno Yésica: Universidad Popular Autónoma de Puebla
Contaduría y Administración, 2014, vol. 59, issue 2, 227-252
Abstract:
One of the seven States in Mexico which owns mezcal designation of origin (DO) and it is the second agave producer in the country; therefore; the agave-mezcal industry is a strategic activity in the State. Since several agents interact in a non-articulated way in the industry, the main objectives of this study are: 1) to get reliable information of the whole process, and 2) to develop a supply chain tactical planning model of this industry. Initially, an preliminary research identifies basic information related to business processes, using structured primary data: interviews and surveys. Taking into account the gathered basic information, the tactical planning model of the supply chain is developed. This analysis considers the relationships among small-to medium sized enterprises (SMEs). The results of this study allowed obtaining information related to the industry; the identification of specific opportunity areas in the agents’ interaction, and the evaluation of the potential and constraints that the Zacatecas’ agave-mezcal supply chain has.
Keywords: mezcal; Zacatecas; Pyme; cadena de suministro (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:nax:conyad:v:59:y:2014:i:2:p:227-252
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