Elasticity of Demand for UK National Lottery Tickets

David Forrest, O Gulley and Robert Simmons

National Tax Journal, 2000, vol. 53, issue 4, 853-64

Abstract: This paper examines sales patterns in the first three years of the UK National Lottery in order to estimate price elasticity of demand. Our long-run estimate is very close to the value of minus one required for revenue maximization. We find that the UK Government has succeeded in setting a framework for the National Lottery that maximizes turnover and therefore the amount of money available for both Exchequer revenue and "Good Causes."

Date: 2000
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Persistent link: https://EconPapers.repec.org/RePEc:ntj:journl:v:53:y:2000:i:4:p:853-64

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