Priorities of the Digital Transformation of Bulgarian Business

Simeon Lazarov
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Simeon Lazarov: University of National and World Economy, Sofia, Bulgaria

Innovative Information Technologies for Economy Digitalization (IITED), 2024, issue 1, 79-89

Abstract: In the context of the global digital transformation in recent decades and the accelerated adoption of technologies in the business, especially after 2020 and the COVID-19 pandemic, organizations in Bulgaria are increasingly looking for ways to adapt and compete successfully in the rapidly evolving technological landscape. The present study examines the priorities of the digital transformation of Bulgarian business with a focus on the most frequently used technologies. The study highlights the key technologies, sectors and strategic drivers shaping the digital transformation of organizations and identifies some interdependencies in the processes related to it.

Date: 2024
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Persistent link: https://EconPapers.repec.org/RePEc:nwe:iitfed:y:2024:i:1:p:79-89

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