The fractals’ theory using in strategic planning and management

Kateryna Svieshnikova () and Anastasia S. Zelenaya
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Anastasia S. Zelenaya: Taurida National V.I.Vernadsky University, Ukraine

Journal of Applied Management and Investments, 2012, vol. 1, issue 2, 247-251

Abstract: The article reviews a history of studying the fractal nature of economic laws, focuses on the fractals’ classification on various grounds. The fractals’ theory using in strategic plan-ning and management is justified. It is shown that fractals determine the type and volume of data access themselves, becoming a central structural element of organization.

Keywords: fractal; strategic planning; self-similarity; management (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:ods:journl:v:1:y:2012:i:2:p:247-251

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