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A Study of Banks’ Competitiveness in United Kingdom and Bangladesh Using PESTEL Model

Narzia Florin
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Narzia Florin: London Metropolitan University, Great Britain

Journal of Applied Management and Investments, 2014, vol. 3, issue 2, 74-82

Abstract: This paper examines the non-financial performance indicators of banking activities of both Bangladesh and United Kingdom through highlighting different variables. Organisations are now more concerned about their overall performance (financial and non-financial) than ever before as its value creation change due to technology, competition, change of taste and behaviour of customers.

Keywords: non-financial performance; bank’s business position; business efficiency (search for similar items in EconPapers)
Date: 2014
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