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Rethinking on Pawar and Charak’s Priority Model of Employee Value Proposition: Development and Implications for Future Agenda

Kuldip Charak and Nitin Zaware
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Kuldip Charak: Navsahydari Group of Institutes, India
Nitin Zaware: Rajeev Business School, India

Journal of Applied Management and Investments, 2020, vol. 9, issue 1, 12-21

Abstract: Today’s market is becoming more global, dynamic and competitive hence organisations needs better organisational attractiveness, brand and reputation for sustainability which can be effectively managed through the compelling employee value proposition. The employee value proposition represents the perceived overall deal between employer and employee. The employer makes an offer to the employee (or the give) and expects contributions (or the get) from the employee in return. It is the balance of the offerings and benefits that are received by employees in return for their performance at the workplace. Employee Value Proposition is at the core of all other organizational processes. This paper have adopted the qualitative approach and further reviewed and rethought on Pawar and Charak’s Priority Model of Employee Value Proposition as a framework with its implications in the organisations. The outcome of the study highlights the influences of this framework on employers and employees.

Keywords: employee value; employer branding; human resource management; talent management; EVP model; organisational success (search for similar items in EconPapers)
JEL-codes: E24 M12 O15 (search for similar items in EconPapers)
Date: 2020
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