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DER EINFLUSS DER ANGLIZISMEN AUF DIE DEUTSCHE WIRTSCHAFTSSPRACHE

Lavrits Patrick, Boldea Monica and Dragoi Ionut

Annals of Faculty of Economics, 2010, vol. 1, issue 2, 174-180

Abstract: The present world has become small and manageable, in the era of modern means of transport and communication. The modern mass tourism brings millions of people each year to other countries. The economy, trade and transport are internationally intertwined, and mergers of large organizations do not represent any longer a rarity at the present time. More and more supranational organizations arise. States unite to form larger groups, such as the European Union. The word of the moment seems to be integration. Therefore, at least in the united Europe, a common language is necessary and the idea of multilingualism is becoming more and more important. In Europe today it is no longer enough to only master one language but someone must be able to at least speak one or two foreign languages fluently. The role of this common language seems to be inhered by the English language, because it is estimated that nearly two billion people routinely use English and the USA currently enjoy a dominant position in the world, politically, militarily, and economically. The Paper presents the influence of English words and the English Business vocabulary on the German Business environment.

Keywords: Business English; Lingua Franca; Semantics; International Business Context; German Business Environment (search for similar items in EconPapers)
Date: 2010
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