NEUROFINANCE: GETTING AN INSIGHT INTO THE TRADER'S MIND

Vasile Dedu () and Turcan Ciprian Sebastian ()
Additional contact information
Turcan Ciprian Sebastian: Academia de Studii Economice - Bucuresti

Annals of Faculty of Economics, 2010, vol. 1, issue 2, 723-729

Abstract: Much of the academic finance theory is based on the assumption that individuals act rationally and behavioral finances treats investorsâ€(tm) choice based by behavioral biases. In contrast, neuro-finance (as a blending of psychology, neurology and finance) attempts to understand behavior by examining the physiological processes in the human brain when exposed to financial risk. Scientists map the mind to learn how fear and greed drive the financial markets. The paper, will briefly present why neurofinance is important and how will be able to provide in the near future a number of effective tools for improved financial decision making.

Keywords: Emotions; Behavioral Finance; Neurofinance; Brain; Risk taking; Affect; Beliefs; Dopamine; fMRI (search for similar items in EconPapers)
JEL-codes: D81 D83 D84 D87 G11 (search for similar items in EconPapers)
Date: 2010
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
http://anale.steconomiceuoradea.ro/volume/2010/n2/114.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ora:journl:v:1:y:2010:i:2:p:723-729

Access Statistics for this article

More articles in Annals of Faculty of Economics from University of Oradea, Faculty of Economics Contact information at EDIRC.
Bibliographic data for series maintained by Catalin ZMOLE ( this e-mail address is bad, please contact ).