CONSUMERS’ REACTION AND ORGANIZATIONAL RESPONSE IN CRISIS CONTEXT

Pandelica Amalia () and Pandelica Ionut ()
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Pandelica Amalia: University of Pitesti, Faculty of Economic Sciences
Pandelica Ionut: University of Pitesti, Faculty of Economic Sciences

Annals of Faculty of Economics, 2009, vol. 4, issue 1, 779-782

Abstract: This paper is grounded on the premise that “the species which survived are neither the smartest nor the stronger; are those with great capacity of adaptation to change”. In the economic crisis context, companies are forced to learn the survival lesson

Keywords: economic crisis; consumer’s behavior; organizational response (search for similar items in EconPapers)
JEL-codes: M31 (search for similar items in EconPapers)
Date: 2009
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Citations: View citations in EconPapers (3)

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Persistent link: https://EconPapers.repec.org/RePEc:ora:journl:v:4:y:2009:i:1:p:779-782

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