TRANSFORMING BUSINESS LANDSCAPES: STRATEGIES FOR SUSTAINABLE AND INNOVATIVE GROWTH IN THAILAND

Polwasit Lhakard ()
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Polwasit Lhakard: School of Liberal Arts, King Mongkut’s University of Technology Thonburi Bangkok, Thailand

Oradea Journal of Business and Economics, 2024, vol. 9, issue 2, 28-35

Abstract: This article explores the innovative business models and strategies that Thai companies are embracing to enhance their competitiveness, foster sustainability, and adapt to the evolving market conditions. By drawing on the work of prominent scholars, the article provides a comprehensive understanding of the transformative processes shaping the future of Thai businesses. Key findings include the adoption of platform-based models, circular economy models, servitization models, collaborative and sharing-based models, and localized and resilient supply chain models. The article also highlights the synergistic framework that integrates digital transformation, sustainability, entrepreneurship, and supply chain resilience, driving sustainable and innovative growth for Thai businesses.

Keywords: Business landscapes; Sustainable growth; Digital transformation; Circular economy; Supply chain resilience. (search for similar items in EconPapers)
JEL-codes: L26 M21 O30 O33 Q56 (search for similar items in EconPapers)
Date: 2024
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Persistent link: https://EconPapers.repec.org/RePEc:ora:jrojbe:v:9:y:2024:i:2:p:28-35

DOI: 10.47535/1991ojbe193

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