HUMANISTIC APPROACH TO MANAGEMENT

Durda Solesa Grijak () and Dragan Solesa ()
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Durda Solesa Grijak: Preschool Teacher Training College in Kikinda, Republic of Serbia
Dragan Solesa: The Faculty of Economics and Engineering Management, University of Business Academy of Novi Sad, Republic of Serbia

Interdisciplinary Management Research, 2014, vol. 10, 332-341

Abstract: Modern management is basically a humanistic approach, where the concept of a man is understood as a whole, consisting of his skills, needs and ambitions. Although science has much to object to modern management in “indulging a man” and therefore losing its criticism, this discipline is under constant development and has materialized in practice. Successful management means understanding a man, where basic psychological concepts are considered as guidelines on the road of a successfully accomplished job. Psychology acts as a frame for understanding not only human motivation but also interpersonal communication as a basic social need and as a basic means for satisfying other psychological needs. In the other side, modern management also includes connection between man and technologies. This means understanding IT (Information technology) as one of leading high technologies and specific knowledge about IT as necessity for any kind of managers’ activity.

Keywords: modern management; hierarchy of motives; communication; IT (search for similar items in EconPapers)
JEL-codes: D82 L86 M15 (search for similar items in EconPapers)
Date: 2014
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