プレイス・アタッチメント概念による地域ブランド・マネジメントの可能性 (1) -「小樽」:観光マーケティングの現状と課題の検討- = The Possibility of Place Attachment for Place-Brand-Management (1) -Investigation of the Current Trends and Issues on Tourism Marketing in Otaru-
Akihiro Nishimoto
商学討究 (Shogaku Tokyu), 2012, vol. 63, issue 2/3, 233-258
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:ota:ecorev:10252/5027
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