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北海道企業の東南アジア進出における現地適応化の課題と対策-シンガポールでの消費者調査事例から- = Issues and Solutions of local adaptation for Hokkaido Companies expanding South Asia market ―Case of consumer survey in Singapore

Jemin Lee and Taijiro Kitagawa

商学討究 (Shogaku Tokyu), 2014, vol. 65, issue 2/3, 17-36

Date: 2014
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