The Tactics of Retail Price Control

John Perry Miller

The Quarterly Journal of Economics, 1943, vol. 57, issue 4, 497-521

Abstract: I. The GMPR: background, 498; pricing rules, 499; reasons for its failure, 500; its usefulness, 507. — II. Specific Prices and Margin Control: alternatives to GMPR, 508; criteria for policy, 509; specific dollar-and-cents prices, 510; margin control, .513 — Conclusions, 519.

Date: 1943
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