Community Antenna Television Systems and Local Television Station Audience

Franklin M. Fisher, Victor E. Ferrall, Jr., David Belsley and Bridger M. Mitchell

The Quarterly Journal of Economics, 1966, vol. 80, issue 2, 227-251

Abstract: I. Nature and significance of the problem, 227. — II. The audience-revenue relation, 231. — III. The determinants of station audience: the form of the model, 232. — IV. The variables, 234. — V. Off-the-air potential audience and the measurement of overlap, 238. — VI. The results and their interpretation, 242. — VII. Effect of CATV duplication on study station audience, 245. — VIII. Conclusions: the economic impact of CATV, 247.

Date: 1966
References: Add references at CitEc
Citations: View citations in EconPapers (3)

Downloads: (external link)
http://hdl.handle.net/10.2307/1880691 (application/pdf)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:oup:qjecon:v:80:y:1966:i:2:p:227-251.

Ordering information: This journal article can be ordered from
https://academic.oup.com/journals

Access Statistics for this article

The Quarterly Journal of Economics is currently edited by Robert J. Barro, Lawrence F. Katz, Nathan Nunn, Andrei Shleifer and Stefanie Stantcheva

More articles in The Quarterly Journal of Economics from President and Fellows of Harvard College
Bibliographic data for series maintained by Oxford University Press ().