El compromiso exportador en Colombia: un análisis de redes neuronales || Export Commitment in Colombia: An Analysis of Neural Networks

Diana Marcela Escandón Barbosa () and Andrea Hurtado Ayala ()
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Diana Marcela Escandón Barbosa: Departamento de Gestión de Organizaciones. Pontificia Universidad Javeriana, Cali (Colombia)
Andrea Hurtado Ayala: Universidad del Valle, Cali (Colombia)

Revista de Métodos Cuantitativos para la Economía y la Empresa = Journal of Quantitative Methods for Economics and Business Administration, 2017, vol. 24, issue 1, 362-388

Abstract: El compromiso exportador suele ser un aspecto empresarial clave para explicar por qué unas empresas exportan más que otras. En este artículo se analizan los determinantes del compromiso exportador en las pymes colombianas desde el punto de vista comportamental y actitudinal mediante un modelo de redes neuronales estimado sobre una muestra de 306 pymes exportadoras. Los resultados permiten concluir que las pymes colombianas se centran en invertir sus recursos financieros propios para impulsar las exportaciones, y la actitud del empresario al riesgo resulta determinante para asumir la actividad exportadora como estrategia empresarial generadora de mayores rendimientos. || The export commitment is often a key to explain why some firms export more than other business aspect. This article discusses the determinants of export commitment in Colombian SMEs from the behavioral and attitudinal viewpoint using a neural network model estimated on a sample of 306 exporting SMEs. The results suggest that Colombian SMEs focus on investing their own resources to boost exports and employers' behavior risks making decisive for export activity as a business strategy that generates higher returns.

Keywords: compromiso exportador; pymes; redes neuronales; recursos financieros; directivos; export commitment; SMEs; neural networks; financing resources; manegerial (search for similar items in EconPapers)
JEL-codes: F23 M12 M16 (search for similar items in EconPapers)
Date: 2017
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