Design, Branding and Marketing: Experience and Value Creation in Design, Branding, Marketing, Corporate Reputation and Identity
Katelijn Quartier (),
Ann Petermans,
T. C. Melewar and
Charles Dennis
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Katelijn Quartier: Hasselt University
Ann Petermans: Hasselt University
T. C. Melewar: Middlesex University
Charles Dennis: Middlesex University
Corporate Reputation Review, 2024, vol. 27, issue 2, No 2, 90-92
Date: 2024
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DOI: 10.1057/s41299-024-00187-1
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